Are You an Award-Winning Business… Or Are You Hiding?

There’s this moment I’ve seen over and over again.

A business owner sits across from me—brilliant, talented, full of potential—and says:

“I just don’t want to look like I’m showing off.”

Sound familiar?

Maybe you’ve thought it too.

You’ve worked hard to build something you’re proud of. Your clients love you. You’ve made a difference. You’ve put your heart into every offer, every post, every late-night brainstorm.

And yet… you feel uncomfortable putting yourself in the spotlight.

Let me say this gently but clearly: your magic deserves to be seen.

And it’s time to stop hiding behind modesty, imposter syndrome, or the fear of being “too much.”

Because here’s the truth:

✨ Visibility is not vanity—it’s a strategy.

Branding yourself as the go-to in your industry isn’t reserved for influencers, celebrities, or people with a PR team.

It’s for you.

And it's not about faking it, bragging, or becoming someone you’re not. It’s about showing the world what already makes you magnetic—and turning up the volume just enough that the right people start paying attention.

Let’s Talk About the Branding Game

We’re all playing it, whether we realise it or not.

Every time you post on social media, update your website, speak on a podcast, or enter an award—you’re telling the world something about your business.

So… what’s your current branding saying?

• Are you the expert who knows their stuff and gets results?

• Are you the hidden gem, quietly brilliant but rarely seen?

• Or are you unintentionally blending in with every other business out there?

If you're not strategically positioning yourself as a leader in your space, chances are... someone else is. And they might not even be half as good as you.

What Does “Magnetising Your Brand” Look Like?

It’s the difference between chasing customers… and attracting them.

It’s when your dream clients come to you already trusting you, already excited, already primed to buy—not because you cold-pitched them, but because your presence has done the talking.

Here are a few ways you can start stepping into that magnetic energy:

🏆 1. Enter an Award

There are awards in nearly every industry—from local business recognitions to national and international ceremonies.

You don’t need to win to win. Just being shortlisted gives you something powerful to share.It says: This is a business worth watching.

Try this: Research upcoming awards in your niche. Write one strong application. You’ve got stories to tell—tell them.

🎙️ 2. Be a Guest on a Podcast

You have stories, insights, and experiences that someone else needs to hear.

Podcasts are a brilliant way to build authority, share your voice, and connect with new audiences who trust the host already.

Try this: Reach out to 3 podcast hosts you admire and offer a valuable angle or topic you can speak on.

📰 3. Send a Press Release

Have you launched something new? Reached a milestone? Collaborated with someone exciting?

Don’t let it disappear into the ether—announce it.Your local newspaper, trade magazine, or online blogs are always looking for feel-good or expert-led stories.

Try this: Write a simple press release (or ask us to help) and send it to three local or niche publications.

🌟 4. Share the ‘Bigger’ Moments (Even if They Feel Scary)

Were you invited to speak at an event?

Did someone with a big following repost your work?

Did you have a celeb client (even if it was just a one-off)?

These are the things that elevate your brand perception. People buy from people they believe are “in demand.”

Try this: Post about it without apology. Share what the experience meant to you. Keep it real—but don’t hide it.

But What If It Feels Like… Too Much?

Ah, imposter syndrome.

That little voice in your head that says:

• “You’re not ready.”

• “Who do you think you are?”

• “People will think you’re bragging.”

Let me tell you something that might surprise you:Even the most successful business owners feel this way sometimes.The difference is—they don’t let it stop them.

The goal isn’t to puff yourself up.

The goal is to stand tall in your truth so your audience can feel your energy, your authority, your credibility.

Because you’re not just building a business.

You’re building a legacy.

Branding Is a Team Sport

Here’s the beautiful part: you don’t have to do all of this alone.

Use the people and platforms around you to amplify your message:

• Get testimonials from clients who adore you.

• Team up with someone in your industry and do a joint live or giveaway.

• Let someone else write about you (hello, press release!)

• Hire a branding team (👋 hi, that’s what we do) to make you look as good on the outside as you feel on the inside.

You already have everything you need inside you.

Now it’s just time to show the world.

Final Thought: Your Audience Can’t Buy What They Can’t See

You might feel like you’re “doing fine” keeping your head down and staying humble…

…but what if more visibility meant:

• More impact

• More ideal clients

• More freedom

• More fun

• More recognition for the magic you already bring?

You deserve that.

So the next time you feel like hiding—take one brave step into the light instead.

You’re not showing off.

You’re stepping up.

Want support making your brand magnetic and market-ready?I help fabulous, passion-led business owners build bold, beautiful visibility strategies—without losing themselves in the process.

📲 Message me anytime or head to www.elevatebiz.co to see how we can help you shine.

Find freedom and feel fabulous,

Jess x